Job Description: Social Media Manager

About the Role

infoiconic is seeking a creative, strategic, and data-driven Social Media Manager to spearhead our online presence. In this role, you will be the voice of our brand, responsible for developing and executing high-impact social media strategies that drive engagement, build community, and elevate our brand identity across all digital platforms.

Responsibilities

• Strategy Development: Create and implement comprehensive social media strategies aligned with company goals and brand guidelines.
• Content Creation: Produce engaging daily content (copy, visuals, and video concepts) tailored for platforms including LinkedIn, Instagram, Twitter/X, and Facebook.
• Community Management: Monitor social channels, engage with our audience in real-time, and foster meaningful digital conversations.
• Campaign Management: Manage social media advertising budgets and execute paid social campaigns to increase reach and conversions.
• Performance Tracking: Analyze key metrics (reach, engagement, ROI) and generate weekly reports to optimize future performance.
• Trend Analysis: Stay ahead of industry trends, platform updates, and viral moments to keep infoiconic at the forefront of the digital landscape.

Requirements

• Exceptional Communication: Superior written and verbal communication skills are a must; you should be able to adapt your tone to suit different platforms and audiences.
• Proven Experience: Minimum of 2–4 years of experience in social media management or digital marketing.
• Platform Expertise: Deep understanding of social media algorithms, SEO, and best practices for B2B and B2C engagement.
• Creative Vision: Proficiency in basic graphic design tools (e.g., Canva, Adobe Express) and video editing for Reels/TikToks.
• Analytical Mindset: Ability to translate data into actionable insights to improve engagement and follower growth.
• Organization: Strong project management skills with the ability to handle multiple campaigns simultaneously.

Benefits

• Competitive Salary: Compensation commensurate with experience and industry standards.
• Professional Growth: Opportunities for continuous learning, certifications, and career advancement within infoiconic.
• Dynamic Culture: Work in a collaborative, innovative environment where your ideas are valued.
• Work-Life Balance: Flexible scheduling and a supportive team environment.
• Impact: The opportunity to shape the digital identity of a growing company from the ground up.